In a nutshell

Big & Growing is a community-driven New Work Festival exploring the future of work, purpose and collaboration. I contributed to its visual communication in 2020 and 2022, creating campaign materials, event graphics and a 48-page festival report.

  • Challenges:
     Bring the festival identity to life across multiple formats while delivering campaigns, event materials and a 48 page report under tight deadlines.
  • Impact:
     Extended the festival’s reach through consistent branding across multiple formats and delivered a polished 48-page report.
  • My Role:
     Managed design execution and delivery, adapting the festival’s visual identity across formats while coordinating multiple deliverables and tight deadlines.

Event Communication

Following the festival's visual identity, I created a range of communication and promotional materials across digital, print and physical formats, including:  online campaigns, event publications, branded merchandise and partner communications.

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Digital Ad Campaigns

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Report Promotion

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Fold-out Poster & Programme

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Festival Apparel

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Branded Merchandise

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Mentessa Event Campaigns

Report

I designed and managed the stage setup on a tight budget and within just three days. Coordinated volunteers, organised materials and oversaw the entire process from planning to final installation.

Client Feedback

I had the pleasure of working with Ernesta on numerous design projects, including the Big and Growing New Work Festival and our Skills Management Platform at Mentessa. We also developed corporate projects together, e.g. for OTP Bank.

She consistently brought creativity, strong visual design skills, and a thoughtful approach to every project. Her ability to translate ideas into compelling designs, combined with her understanding of UX/UI and product thinking, as well as her love for detail (!) made her a perfect professional and a great collaborator. Ernesta is professional, reliable, and a joy to work with. I highly recommend her to any team looking for a talented visual and brand designer with strong product sensibility.

Dr. Tina Ruseva, CEO of  Mentessa GmbH, Organizer of Big & Growing Festival

Outcome

I extended the festival's visual identity across digital campaigns, print, merchandise and event materials, creating a recognisable experience. Also, delivered a wide range of creative assets, including a professionally designed 48 page report, within tight deadlines.

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